Business and Marketing Blog

Building Stronger B2B Partnerships With Customer Gifts From Promo Direct

October 19, 2023October 20, 2023Dave Sarro Comment

A lot of marketers find it difficult to devise marketing strategies that target B2B audiences. This is because B2B audiences [...]

5 Reasons Why 2024 Calendars Are Highly Relevant As Promotional Items

October 12, 2023October 12, 2023Admin Comment

Calendars hold immense value in modern marketing strategies. This is mainly due to its use as an invaluable tool for [...]

8 Gift Ideas To Boost Employee Appreciation

September 25, 2023September 25, 2023Dave Sarro Comment

Employee gifts hold significant importance in the corporate world. They serve as tokens of appreciation and recognition, fostering a positive [...]

Branding Tips

Gearing Your Business Up For Marketing Success During Halloween

September 7, 2023September 7, 2023Susan Smith Comment

Halloween (October 31) offers you a unique and engaging platform to connect with audiences. It taps into widespread cultural enthusiasm, [...]

Branding Tips

5 Reasons Why Labor Day Is the Perfect Marketing Opportunity for Retailers

August 21, 2023August 23, 2023Dave Sarro Comment

Labor Day is an official federal holiday observed on the first Monday of September. It is dedicated to honoring and [...]

Branding Tips

Promotional Products on a Budget: Cost-Effective Strategies for Brand Promotion

August 17, 2023August 17, 2023Dave Sarro Comment

Many businesses devise cost-effective marketing strategies to maximize ROI and sustain profitability. These strategies help drive efficient resource allocation, ensuring [...]

Branding Tips

8 Ways Promotional Products Help Maximize ROI And Drive Business Growth

August 14, 2023Dave Sarro Comment

ROI is a very important metric because it helps businesses evaluate the profitability of existing and potential investments. By assessing [...]

Promotional Products: Building Customer Loyalty and Retention

July 26, 2023July 28, 2023Dave Sarro Comment

Offering a giveaway ensures that close to 75% of recipients buy from a company, compared to a similarly known company [...]

Branding Tips

The Psychology Behind Promotional Products: How They Influence Brand Perception

July 13, 2023July 14, 2023Dave Sarro Comment

We bet you never imagined associating promotional products with the fascinating subject of psychology. But there’s a mental connection in [...]

6 Promotional Product Ideas for International Beer Day

July 5, 2023Admin Comment

International Beer Day brings together beer enthusiasts from across the globe to pay tribute to their cherished beverage. Observed on [...]