Labor Day in the USA is a federal holiday observed on the 1st Monday in September. This year, it falls on September 2. Labor Day honors the labor movement in the USA and the contributions workers have made to the growth, development, security, and prosperity of the nation.
Labor Day’s glorious history can be traced back to the late 19th century. This was the period that saw a workers’ revolution with several labor movements and trade unions coming up across the nation. There was a growing demand for a day being set aside to celebrate labor. The first parade for Labor Day was observed in New York City. Later, Oregon became the first state to make Labor Day an official public holiday. This was in 1887. When Labor Day became a federal holiday in 1894, thirty states had already officially celebrated Labor Day.
Significance of Labor Day from a marketing perspective
Labor Day is referred to as the unofficial end of summer. Many families take their 2-week vacations during the period that culminates with the Labor Day weekend. Also, many fall activities such as Back to School and sports (NCAA and NFL) commence during this time.
The Labor Day Weekend is also an important time for shopping. Many families venture out to take advantage of exciting offers available at retail stores.
For businesses, Labor Day offers the perfect backdrop for a potentially successful marketing campaign. We have gone ahead and listed some promotional item ideas for you below!
Stress Relievers are desirable giveaways that can help workers fight stress. A cute stress reliever like this one will energize workers and keep them in good spirits! You won’t go wrong with the Captain Smiley Stress Reliever for Labor Day.
This plastic cover notebook features 70 sheets of good-quality paper. An elastic pen loop is a part of the front cover. A ruler is included in the back cover. This journal is perfect to jot down notes at work, helping to serve your target audience with distinction!
This colorful lunch bag can do a wonderful job of keeping workers enthused about your brand! It is made of non-woven polypropylene and features Mylar lining. Other highlights of this insulated bag include a front pocket, a zippered flap closure, and 8″ self handles.
This backpack features a large zippered U-shaped opening. It can secure a 15 laptop with ease. It includes a padded back, a zippered front pocket and adjustable backpack straps. Made of 600d Polyester, this backpack will find favor with your target audience!
This 11 oz ceramic mug meets FDA requirements and is a great buy! Recipients will enjoy their favorite beverage from this mug and remember your brand fondly. The handle offers a comfortable grip. The dual-tone color is another highlight.
This economical tee can do a wonderful job of highlighting your brand around town on Labor Day. It is comfortable to wear and is made of durable material. Recipients will love owning this tee!
Help employees organize their work with this colorful flash drive. It is sleek and can easily fit in pockets. Recipients can use this product to store documents, music, pictures and other important files. It’s a great product for Labor Day!
Get in touch with us for more promotional product ideas and we’ll gladly be of help. We look forward to helping you have a winning marketing impact for Labor Day!